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The complete guide to higher education marketing and student ambassador programs

FREE WHITEPAPER

Is your institution finding it harder to compete for best-fit students?

The globalisation and massification of higher education have made competition for the best-fit students tougher than ever. If you want to stand out, it's not enough to believe you’re different from your competitor universities: you have to show it. 

Get your whitepaper here!
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A solid digital marketing strategy and a dependable team of student ambassadors are the key to making it happen. In this guide you'll learn:

  • Why you should be using student-generated content (and how you can make the most of it on social media)
  • How to align your content with the recruitment marketing funnel
  • Great ideas for email marketing campaigns
  • How to build an effective ambassador team
  • PLUS, take our self-assessment to find out where you are on your student ambassador journey
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Contents Include:

The university digital marketing maturity model

Content marketing

Social media marketing

Email

Digital advertisement

Marketing automation

Digital marketing self-assessment

The student ambassador program maturity model

How to build an effective ambassador team

Why you should use ambassador-generated content

How to construct a successful ambassador platform

Student ambassador self-assessment

Attract students, build authentic connections 

Download our whitepaper, the complete guide to higher education marketing and student ambassador programs

Download Whitepaper

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